Blog · pricing · automation

How much does Instagram Direct automation cost in Kazakhstan?

Start from 20 000 ₸: a Telegram bot or AI agent that replies in Direct and WhatsApp immediately. Free express audit. 5 minutes of reading.

The short answer: starts from 20 000 ₸: for this money we build a Telegram bot or AI agent that replies in Direct and WhatsApp immediately. Free express audit — 0 ₸, and the estimate doesn't change during the project. If you need a CRM and accounting link — 1C-Bitrix24 implementation starts from 350 000 ₸.

What makes up the price

  • Channels. One bot in Telegram is cheaper than a bundle of Instagram Direct + WhatsApp + comment replies under posts.
  • Integrations. Notifications to the manager — simple; transferring warm leads to CRM and export to 1С — more expensive.
  • Scenarios. Replies to typical questions, qualification, service booking, payment — the more logic, the higher the estimate.
  • Knowledge base. The agent is trained on your real conversations, prices and conditions — the volume of material also affects the price.

Price and timeline benchmarks

  • Express audit — 0 ₸, 30 minutes;
  • Telegram bots and AI agents — from 20 000 ₸;
  • 1С-Bitrix24 implementation — from 350 000 ₸;
  • Simple project — 7-14 days, large with integrations — 2-4 weeks.

The estimate is fixed after the free audit and does not change during the project. An 'approximate, we'll clarify later' price is a way to inflate the budget, so we don't work that way.

What you get for your money

  • Speed. First reply to the client — immediately, at any time of day.
  • Manager relief. AI handles 60-80% of typical questions: price, availability, timelines, delivery.
  • Qualified sales funnel. The manager receives warm leads with conversation history, not 'hello' without context.
  • No enquiry is lost. Every conversation is saved in CRM — correspondence is no longer the only place where enquiries live.

How to calculate ROI before starting

Compare the project cost with losses from manual processing: enquiries per day × share of missed × average check × 30 days — we break down this formula in a separate article. Then the arithmetic is simple: if monthly losses from the formula exceed the estimate, the difference is your saving. And since AI handles 60-80% of typical questions, the manager gets to the warm clients — and the share of missed enquiries drops to near zero.

Want a precise estimate for your Direct?

Free express audit — 30 minutes: we'll record the tasks and quote a price that won't change.

Frequently asked questions

Can I start with a small budget?

Yes. Telegram bots and AI agents start at 20 000 ₸ — this is a full first step: instant replies and enquiry qualification. The CRM link can be added later.

What does the free audit include?

30 minutes: we work out where enquiries are lost, what to automate first and how much it costs. The audit is 0 ₸, and the estimate after it does not change during the project.

How long does implementation take?

Simple project — 7-14 days, large with CRM and 1С integrations — 2-4 weeks. And the AI agent replies to the client immediately — at any time of day.

Get a precise estimate for your business

30 minutes — and you know exactly how much automation costs and when it pays back.

Dmitry Shults · founder & IT architect · LLP/IE contracts in Kazakhstan, e-invoice (ESF)
Karaganda → projects across Kazakhstan